Blogs and articles

It’s a great shame but recent events have exposed how poorly science is understood by many members of the public, including journalists. When it comes to science, people tend to like some of the things that result from it, particularly technology that makes their lives better. Some may also be fascinated by its ability to

When I was growing up in the UK people were suspicious of curiosity. There was even a strange proverb ‘Curiosity killed the cat’, hardly a ringing endorsement! It suggests that being curious might get you into trouble, which may explain why so many curious children have always turned into dull adults. Strange because curiosity underpins

Once, it was easy to define a customer. It was ‘someone you sell to’. Nowadays, it’s more likely to be ‘someone whose needs you meet’ with those needs being a lot wider than the ones satisfied by your product. Of course, this change has been coming for some time but post-Covid it will be here