The thinking behind our new agency proposition of Science brought to life
All articles:
Making the most of online events
The switch from face-to-face to digital meetings has created both challenges and new possibilities. In this article, we share our learning to date on online presentation styles, useful tools and code adherence challenges.
A lifetime of scientific communication
Professor Trevor Jones, one of the country’s leading pharmaceutical scientists, talks about the importance of scientific communication and the most exciting trends within the pharmaceutical industry.
Bringing pharma’s future to life
Visions of pharma’s future are always of interest and disruption is usually the order of the day, not that we don’t all feel pretty disrupted already.
The importance of bringing science to life
In this video our Chief Scientific Officer, Stephanie Westwood, shares her perspectives on the communications challenges posed by the growing complexity of drug science
Why bringing science to life is more important than ever
The need to improve scientific understanding
Why is science so misunderstood?
It’s a great shame but recent events have exposed how poorly science is understood by many members of the public, including journalists
How curious are you?
When I was growing up in the UK people were suspicious of curiosity. There was even a strange proverb ‘Curiosity killed the cat’, hardly a ringing endorsement!
Is pharma ready for the new normal?
Once, it was easy to define a customer. It was ‘someone you sell to’.
How are your electrics?
When we think of medical breakthroughs, most of us probably think of things like gene therapy, CAR T-cell treatments in oncology or new drugs for rare diseases.